Your privacy is important to Insight Advantage Ltd. We make every reasonable effort to safeguard your privacy and this Privacy Policy describes the way in which we collect, use, disclose, transfer and store your information. If you contact Insight Advantage Ltd by email, phone or visit our website at www.insight-advantage.co.uk (the "Website") we will take all reasonable steps to ensure that your data is treated securely and in accordance with this privacy policy.

What information do we collect and store?

We collect certain information or data about you when you contact Insight Advantage Ltd (email or phone) or use the Website (visit the Website or using the Website forms);


  • Information which you provide including your name, address, your e-mail address and your telephone number
  • Your questions, research briefs or feedback
  • Your IP address and information about your browser
  • Visit and website usage Information which is collected through the use of cookies and page tagging techniques
  • If you sign up to our email newsletter, we will collect your names, email address, subscription preferences and email tracking (e.g. open rates and links clicked)

What do we use the information for?

We want to give our clients, suppliers and research participants the best possible service and need key information to provide our research service to you.


  • We may use the data gathered to contact you by telephone, e-mail or other means, to update you of new products, services, or changes to our service or your account. You can tell us to stop sending you communications information about you at any time by sending an e-mail to support@insight-advantage.co.uk or by clicking the 'unsubscribe' link within any of our marketing emails
  • Information collected will also be used to improve the Website, monitor how the Website is being used, including detecting problems in its functioning, and to provide a more personalised service to you and your device
  • Any personal information you provide to us will only be accessible by us, our agents and service providers, and will not be disclosed unless we are obliged or permitted to do so by law
  • We may pass on your personal information if we have a legal obligation to do so, or if we have to enforce or apply our terms of use and other agreements. This may include disclosing to other companies and organisations in connection with fraud protection and credit risk reduction
  • Other than as described above, we will not pass on your personal details to any third party without your permission

Where your information is stored

We store your information, whenever possible, on secure servers in the European Economic Area (EEA). Some of our suppliers are based outside the EEA and therefore your information may be accessed outside the EEA. We have strict controls over how and why your information can be accessed. If our suppliers store your information in the US, we ensure it is certified under the EU-US Privacy Shield framework.


We have procedures and security features in place to keep your information secure once we receive it. This is detailed in our Data Protection and Security Policy.

About us

Insight Advantage Limited is a private limited company registered in England and Wales (Company Number 08188551), Registered address 33 Somerset Road, London W4 5DW.


Please note that if you click on, or follow, any links from the Website to external websites, our privacy policy will no longer apply. Please check the privacy policies of any such external site before submitting any personal data, as we cannot accept any responsibility or liability in relation to them.


You can find out what information we hold about you, and ask us not to use any of the information we collect. If you wish to exercise this right, please send your request to support@insight-advantage.co.uk